Since its introduction, the popularity of the TikTok app has skyrocketed, making it the most downloaded photo and video app in the Apple Store internationally. The app has amassed over 800 million active consumers, with the most popular countries having almost 100 million downloads. Many teenagers are using this platform to promote music, products, and marketing campaigns. However, it is far from traditional advertising, which confuses many manufacturers who do not know how to use the system to increase revenue and gain new visibility. Some have called it just another “trendy program” that could crash and disappear, but Google acquired the program and launched an advertising campaign on زيادة متابعين تيك توك. Even Khloé Kardashian continues to send sponsored articles to the stage.
Just like TikTok, entrepreneurs need to think outside the box when it comes to strategy. Although some states are still centered on TikTok, about 70% of former Musical.ly consumers were women.
Here are our top tips on how to market your brand on TikTok.
Native Film
Another way to use advertising on يوزر تيك توك is through native in-feed video ads. Videos from bike dealer Specialized with the label “Sponsored” appear in the main feed and reviews in a version of the program with a dark “Learn More” button that consumers must click to learn more.
Perhaps this button could be customized to direct the user to the advertiser’s website or another internet address. Nevertheless, I now have a Specialized Bikes profile page open in my TikTok followers. The music that follows the clip is labeled “Promoted Music.”
These native video ads are the same length as normal يوزرات تيك توك videos (9-15 minutes, test ads are 5 minutes), full-screen (like Instagram Stories ads), and can be skipped by users. It supports call-to-action for program downloads and website visits, general video comments, typical video drama duration, video engagement, and click-through rates step by step.
Influencer Marketing
Influencer marketing is technically the avenue of TikTok, and since its inception, strong and innovative TikTok consumers have emerged within the program. Several big brands have started experimenting with influencer initiatives in their programs.
The ideal influencer can efficiently modify sponsored content within the authentic message conveyed to the customer. But just because an influencer is new, don’t try to change their voice or order a lot of how they present your items. They are motivated influencers, and their followers appreciate their material because it’s authentic. While this is true on many social media platforms, it’s especially true on TikTok. Gen Z consumers are more likely to benefit from manipulated content.
The brand known for its influencer advertising efforts on TikTok departed from its runway style in 2018 to reshape its brand and expand its customer base to younger audiences. It immediately became the most successful advertising campaign on TikTok.
Influencer advertising is still a relatively new feature on TikTok, and pull is significantly cheaper than other programs. On roads that aren’t overcrowded yet, the ideal expansion hacker can design the fashion they bring.
Keep an Eye on Trends
Tracking trends on TikTok is a smart move, especially as they change almost daily. It’s essential to stay up to date with the information consumers want to know more about. When using influencers, expect them to understand which trends to follow. That’s how they got there. Above all, TikTok celebrities know exactly which top trends can help your products gain the most attention and attract more potential customers to your business. Don’t worry if you missed the trend because it only lasted for a day. Here’s where an upward trend shows.